If you didn’t hear about Muxtape.com this week, then you were living under a rock. The virtual mixtape-making app went live on Tuesday morning and by lunch that day, all of our internet friends had mixed some of their favorite tunes. Why did it take off so quickly?
Simple design and user interface, observe:

People love both hearing about and sharing new music. There wasn’t a super easy way to do so before.
Muxtape, with it’s name and concept tapped into a nostalgia for mixtapes that has been floating around lately. For example, this USB drive, designed to look like a cassette was a popular Christmas gift last holiday season.

Justin Oullette, the creator of Muxtape offered these stats, from the first 24-hours:
8,685 users / 19,731 songs / 35,000 visits
Here are some of our favorite muxtapes. If you haven’t made yours yet, well what are you waiting for? If you have, please link to it in the comments.





